Benchmark 2026: What do 64,000 pupils and 49,000 parents say about good education? Download the report for PO and VO here.
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Parents and students make a conscious choice of school. But why do they choose your school, or not? What makes your school distinctive, and how do you compare to other schools in the region? Our image survey gives you an insight into how your school is perceived by others.
We map the competitive position of your school and find out, among other things, why parents and students do or do not choose your school. The results help you focus on the image and attractiveness of your school. This way, you can better respond to the expectations of parents and students and position your school more strongly.
Our image survey gives you a clear picture so you can focus on stronger positioning and attracting more students.
The results will help you focus on the image and attractiveness of your school. That way, you can better respond to parents' and students' expectations and position your school more strongly.